Posts Tagged ‘trade show booth’
Giving Your Trade Show Exhibit the “Green Effect”
Going green is a challenge for every company out there. But, we don’t want to be wasteful do we? Trade shows don’t have to miss out on going green, you can do it too!
Your actual display can be smaller and lightweight to reduce your carbon footprint. The smaller your display is, the less material is needed for casing. Lightweight displays are easy to transport and require less labor. The less labor needed for thinks like set-up, the less travel is needed.
Renting your display, or even better renting a small or light weight display, is a green friendly method. Renting is almost like recycling displays in a sense. You are reusing materials rather than using more resources to build a new booth display.
Promotional products don’t have to be left out; they can be green too. Use a USB device to store any brochures, presentations, or handouts rather than printing them out. Printing out these pieces usually leads to a full trashcan. So you can store them items on your USB drive and have them on display at your booth.
Lastly, you can opt for promotional giveaways that are reusable products. Giveaway products such as cups, mugs, sports bottles, etc. with your company logo and colors on it. Not only are you being green when you giveaway these products, but you are able to advertise your company logo as many times as they use the product. These reusable giveaways are really a great investment.
Pros and Cons of Renting a Trade Show Booth
When you are preparing for your next trade show, one of the most vital decisions that need to be made is whether you will rent or buy your exhibit. Obviously, if you do one show a year, you will want to rent and if you do ten shows a year, you will want to buy. But what about all of you who are in between these two figures? If you attend between two and five events a year, you will need to weigh the pros and cons of renting trade show exhibits in order to make a financially sound decision. Click to continue reading…http://applerock.com/ReadyDesk/ReadyDesk/ar_viewarticle.asp?CID=&KID=21
Giving Your Exhibit an Outstanding Design
The way your exhibit is designed plays a large role in determining whether your event experience is an utter failure, or a phenomenal success. The greatest challenge in event marketing is compromising between a unique, breathtaking design and a cost effective, functional design. It is also important to find a middle ground between a highly detailed, flashy exhibit that attracts attention and a simple, clean exhibit that allows people to focus on your specific brands, products, services or messages more easily. The following tips will help you to plan out what type of design will be most beneficial to your organization. to read more click http://www.applerock.com/ReadyDesk/ReadyDesk/ar_viewarticle.asp?CID=&KID=22
